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We're Back: Where We've Been & What's Next for Aloha Glamour

by Alexis Williams on Jun 03, 2025
We're Back: Where We've Been & What's Next for Aloha Glamour

Hey sis — it’s been a minute.

The last time we dropped a blog post, it was August 2023. Life was lifing, the world kept shifting, and behind the scenes, so much was unfolding for me, for our brand, and for the women we serve.

If you’re new here, welcome. If you’ve been rocking with us since day one — thank you. You’re the reason we’re back, bolder than ever.

So, where have we been?

We pressed pause — not to disappear, but to realign.

Aloha Glamour was born from a dream to connect the Diaspora through fashion, to make African print pieces that weren’t just cute, but meaningful. But as the business grew, I realized it was time to dig deeper into the heart of why we exist.

Over the past year, I traveled back to Ghana. I walked the red clay roads of Teshie, where our fans are handmade by Janet B., a single mother working to fund her daughter’s school fees. I stood in Pokrom Nsabaa, the village that honored me with the title of Queen Mother — a sacred calling that changed everything.

And I listened.

I listened to our customers, our artisans, and to my own spirit. The message was clear:

It’s not just about fashion. It’s about legacy.

What’s new?

We’re relaunching with purpose. Aloha Glamour is evolving into Afriprint Heirloom — a luxury fashion house that connects Black women across the globe to their roots through heirloom-quality pieces made in Ghana.

✨ New collections — like the Heritage Fans and Carry Her Story Bags — are storytelling in fabric form.
👑 Each bag is named after a woman who changed my life.
🌍 Every purchase supports real artisans in Ghana, not factories in China.
💫 And yes, we’re still bringing the drama, the color, and the culture — just with even deeper intention.

Why now?

Because the world doesn’t need another trend.
It needs truth.
It needs us.

This is our comeback — not just to fashion, but to ourselves.

So here’s to walking in royalty, rocking prints with purpose, and reclaiming our stories one heirloom at a time.

Let’s get it.

— Alexis Williams
Founder, Aloha Glamour (now evolving into Afriprint)
Queen Mother of Pokrom Nsabaa
Pageant Queen, Advocate, and Storyteller-in-Chief


💬 Comment Below:

What stories are you reclaiming this year? We’d love to feature you in an upcoming blog post.

Tags: African Artisans, African Fashion, Afriprint, Aloha Glamour, Black- Owned Business, Brand Rebirth, Business Pivot, Carry Her Story, Fashion Business Growth, Fashion with Purpose, Founder Story, Ghana Made, Healing Through Fashion, Legacy Fashion, Queen Mother, Reclaiming Our Roots, Storytelling Through Style, Wear Your Heritage, What's New
Previous
Green Is the Color of Growth: Holding Space for Your Becoming
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5 Things That Make Our Products Actually African- Not Just "Inspired"

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From Pokrom to Pageants: Why I Built This Brand for Black Women Who Reclaim Their Roots

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Meet Janet B: The Artisan Behind Your Favorite Afriprint Heirlooms

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